UK health and beauty retailer Boots starting exporting their wares to the US in 2004, selling items at a limited number of Target stores in Denver, CO. Eventually the entire chain of Target stores was included as well as a select number of CVS Pharmacies. Americans are always in the market for new beauty products so Boots was welcomed with open arms. Their lines such as No. 7 and Botanics sell like gangbusters and stores have problems keeping some products stocked.
I always liked shopping at Boots when visiting the UK; it was our neighborhood chemist shop in 1976 when my whole family was sick on vacation, and a place to peruse for beauty products when I visited solo in the 80s. Their scented body products were always a favorite, particularly the camellia fragrance. I recently had an opportunity to try some of the items sold here in the US, and fell in love with the Mediterranean Almond, Pistachio & Milk Body Butter. From the Boots site (including typos and British spellings):
Nourish your skin with organic almond oil while your senses are awoken by the wholesome mediterranean oils. Pistachio oil will condtion and moisturise your skin while milk extract will leave your skin silky soft.We've also added shea butter, nature's most moisturising ingredient to ensure your skin is thoroughly nourished.
The texture is rich and creamy, but blends in instantly and leaves no greasy feeling. Plus the scent is light and pleasant and doesn't compete with my perfume. It's fantastic on elbows and knees and my itchy dry winter legs. And at $10.99 (about half the price of the Body Shop's body butter), I can indulge my skin without breaking the bank. I think that's the true success of Boots products - they are both effective and inexpensive.